Our Services
Google Shopping Ads
The best way to get sales for your E-commerce website. We leverage this powerful sales tool to achieve high returns on Ad spend.
Business Focused Ecommerce Advertising
We link your e-commerce backend directly to Google and create powerful Ads for your products, whether you sell 10 different items or 10,000. Data is key for Google Shopping Ads, and we know how to optimise it to get the best possible outcomes for your Ecommerce business. We focus on ROI and on understanding your business goals, not just the Ads, to make sure you achieve your overall objectives.
Benefits of Google Shopping Ads
Google Shopping Ads (formerly known as Google Product Listing Ads or PLAs) are a type of paid advertising that appear in Google’s search results when someone searches for a product. The benefits are:
1. Increased visibility: Google Shopping Ads appear at the top of search results, providing greater visibility for your products.
2. Targeted audience: Shopping Ads are targeted towards people who are searching for specific products, so your ads will reach the right audience.
3. Increased click-through rates: Shopping Ads typically have a higher click-through rate than traditional text ads, as they include images and prices.
4. Greater control over product information: You can manage and optimise your product information, including titles, descriptions, and images, to ensure that your ads are as effective as possible.
5. Improved conversion rates: By showing product images and prices directly in the search results, Shopping Ads can help increase your conversion rates and drive more sales.
6. Cost-effective: Shopping Ads work on a pay-per-click basis, so you only pay when someone clicks on your ad. This makes them a cost-effective advertising option.
Google Shopping Ads can help you reach more potential customers, increase your visibility, and drive more sales for your e-commerce business.
FAQ
What Do I Need To Start Google Shopping Ads?
An Ecommerce website is all you need to start Google Shopping Ads. We have experience working with all the major Ecommerce platforms such as WooCommerce and Shopify. If you have a platform in place, your next step is to reach out to us, and we can talk through the next steps.
Does It Cost More Than Normal Google Ads?
It depends on your industry and how competitive the market is but usually Google Shopping Ads are cheaper per click than text Ads and much better at selling physical products.
Why Is My Product Data So Important?
Unlike standard text Ads we dont bid on keywords. Instead, Google runs completely off the data provided from your E-commerce backend. That’s why the correct information must be present, and we work with clients to achieve this. Helping your E-commerce backend to work effectively with Google Shopping Ads is a large part of our work.
How Much Does WSNH Charge?
We can only give an exact answer once we have assessed your situation. But to give a rough idea we charge a minimum monthly fee of £850 until you spend over £8,500 per month then we charge 10% of overall spend.